ABC Health Store Closing in 4/2014

     This information is a continuation of the store closing

information that was presented in the Home Department.  This is

important information for all American adult visitors because it

explains the major changes that occurred in the American

Health Stores market place throughout the nation, and it also

explains how some of those changes had some very serious

detrimental affects upon many millions of American health store

shoppers.  This department also explains what Lon and Janie

Willoughby have done to potentially help many former health

store shoppers in the upstate area of South Carolina in very

important ways that can be life-changing and maybe life-saving
  

     From the beginning of their health store business in January

1999, Lon Willoughby had worked with no salary or wages

because the new business did not make enough profit to pay him

any wages at all (not even one dollar per month). 


    Lon continued working with those conditions because the

health store business was helping many customers each month

with their healthcare issues, and Lon realized that the work was

enabling him to learn additional very important and valuable

natural healthcare and wellness concepts.  

 

     For many years, Lon was optimistic about this situation.  He

believed that he would eventually develop ways to have enough

profit margin to begin paying him a reasonable monthly income

for his very valuable store management services and his very

important natural healthcare and wellness concepts education 

services for store customers.  He was also pleased that the health 

store was helping a lot of people with their healthcare concerns.


     Lon tried to develop new ways of conducting business,

including offering free basic natural healthcare classes in the

classroom, but nothing that he did was able to overcome the

dominating competition that had gradually developed locally with

several major competitors and the growing Internet competition.


     Big local stores like BJ's, Costco, Sam's Club, Target, Vitamin

Shoppe, and Walmart were offering a lot of nutrition type products

that were being sold at discount prices.  Lon did not understand

how they could afford to discount their product prices so much

and still make a manageable reasonable profit.

   

     During year 2013 Lon learned that the large chain stores could

buy nutrition products at much better wholesale prices (lower

prices) than small independent health stores because the large

chain type stores could buy in large volume wholesale orders and

get lower wholesale prices for their large purchases.


     Lon finally learned that small volume wholesale purchase

orders that small independent health stores placed with various

manufacturers were in fact paying substantially higher wholesale

prices for the products that they purchased.


     Many years had passed before Lon learned about the multiple

tiers of wholesale prices.  He finally learned that there was one

level of wholesale price discounts for small independent health

stores who would usually place relatively small wholesale orders

for each brand of products that they purchased from various

nutrition companies (various brands), and better discount prices

were available for large wholesale orders (thousands of dollars),

and then even better discount wholesale prices for even larger

wholesale orders (many thousands of dollars). 


     None of the multiple nutrition product companies that Lon had

been purchasing health store type products from for years (at

wholesale prices) had informed him about the multiple tiers of

wholesales prices that were available from their company.  


     For many years, Lon had thought that all health stores were 

getting the same wholesale prices that he was getting with

his wholesale product purchases from each nutrition products 

distributing company (he purchased several brands of products

from various health product manufacturers or distributors).


     Consequently, for many years, Lon did not realize that much

better wholesale prices were available for large orders (large

companies and chain store type businesses) who could place

very large wholesale orders to get the best wholesale prices. 


     Chain types businesses could then distribute those bulk

buying health store type products internally to their various store

locations and then sell those products at discounted prices.  


     Small independent health stores could not compete with those

discounted prices because their relatively small wholesale

purchases could not qualify for those lower wholesale prices.


     Lon eventually learned (in year 2013) that those situations 

enabled the large chain type stores to buy large purchases and

then sell those health type products at deep discount prices,

making a reduced but manageable retail profit margin.


     Grocery chain stores and pharmacy chain type stores also

started stocking more health store type nutrition products as their

customers' interest in buying those type of products increased.


     Those chain type stores could therefore afford to sell those 

health store type products at discounted prices and still make a 

reduced but acceptable retail profit margin.  

     

     There was no feasible way for ABC of Health, or other small 

independent health stores, to compete with chain type store's 

"discounted prices" because the small health stores were having 

to pay substantially more for products when they purchased 

products wholesale for resale in their small health stores.


      Lon finally learned in year 2013 why ABC of Health

could not compete with those chain type stores successfully.

ABC of Health did not have enough wholesale buying power to

compete with multi-million dollar chain stores such as BJ's,

Costco, Earth Fare, K-Mart, Sam's Club, Vitamin Shoppe, Walmart,

and the very large "Whole Foods" health food store that had been

built in Greenville (about four miles away from ABC of Health). 


     After years of trying to develop ways to compete successfully

in the greatly changed marketplace, Lon and Janie eventually 

realized that there was no practical way for them to compete with

the discount prices that Internet type stores and the large local

chain type stores were using to sell health type products.  


     Lon and Janie reluctantly decided to close the ABC of Health

natural healthcare and wellness store business permanently on 

April 24, 2014 (near the end of their current lease of the store 

facility).  They had been in business for 15 years when that 

occurred.  (1/04/1999 to 4/24/2014)  


     Lon realized that ABC of Health was still helping numerous

customers each month, but the store had been losing money at

the rate of $2,000 to $4,000 per month for many months (without

Lon being paid anything for his valuable health store services).


     Finally realizing that there was no practical reasonable way of

reversing those sales deficiency situations, due to dominating

competition for those sales of health store type products, Lon 

and Janie closed the ABC of Health store permanently on a 

date that would give them a few days to get moved out of the 

store facility by the end of their annual renewable lease term. 

     

     It was finally clear that ABC of Health did not have sufficient

wholesale buying power to compete successfully with local chain

type businesses and Internet type businesses that were selling

health store type products at deep discount prices. 


     It was not possible for ABC of Health, or other small health

stores, to compete with Internet type businesses that sold health

store type products at deep discount prices and also offered

convenient free shipping for most purchases.

  

     Although the ABC of Health store was closed permanently, the

ABC of Health Corporation tried to remain in business as a

natural healthcare and wellness concepts education company

  

     Unfortunately for Lon and Janie, most people had been getting

helpful free healthcare education services at small health stores

for years, and they did not want to start paying for the very

important healthcare consultation services that ABC of Health

was now offering with Lon for reasonable consultation fees. 


     People who had never paid for a natural healthcare and

wellness concepts consultation service did not understand how

beneficial those vital consultation services could be to an

individual or to a family unit.


     Lon and Janie found that local American adults were literally

dying prematurely without the natural healthcare and wellness

concepts consultation education services that they needed. 


     Citizens did not realize and understand that Lon's vital

consultation services could be life-changing education and

maybe even life-saving healthcare education.  Consequently, they

did not realize how smart and wise it would be to gladly pay for

healthcare and wellness consultation services with Lon

Willoughby when they were apparently needed. 


     The health store market place had changed a lot, and almost all

health store customers had serious difficulty adjusting to those

changes in a responsible and sensible manner.


 
Lon's Super Valuable

Natural Healthcare Knowledge 


      Lon and Janie Willoughby realized that he had acquired a lot 

of alternative health type natural healthcare and wellness 

concepts knowledge that was very important and very valuable.


     He had worked long hours for 15+ years with no pay at all (80 

to 90 hours per week), but he had learned life-changing and life-

saving healthcare and wellness concepts knowledge that could

be very important and helpful to many American citizens.  A

stated above, hardly anyone was willing to pay a reasonable 

consultation fee to obtain vital natural healthcare and wellness

concepts education services from Lon at ABC of Health.



How could Lon continue helping American citizens?


     Lon realized that he had learned how to help many American

citizens improve their natural healthcare and wellness concepts

actions (diet, exercise, lifestyles, and nutrition supplements) in

remarkable ways that most Americans needed to know about.


     Lon and Janie realized that they needed to develop a practical

way for many Americans to obtain access to Lon's special natural

healthcare and wellness concepts knowledge.  They believed that

most American adults were capable of learning how to take much

better care of their natural healthcare assets - they just needed

some practical education about those vital healthcare issues


     Could Lon and Janie develop a natural healthcare concepts

education program that might enable them to reach out to large

numbers of adult American citizens and educate them about

some of Lon's very important and valuable alternative

health type natural healthcare and wellness concepts


     Could these two trained and experienced educators

develop a natural healthcare and wellness concepts

education program to help accomplish that objective? 


     Could such an education program be profitable enough

to enable Lon and Janie to recover some of the hundreds

of thousands of dollars that they had loaned the ABC of

Health store during its 15 years of operation? 


     They had gradually loaned all of their IRA retirement

funds to the business in order to continue operating, and

now they had no retirement funds in any IRA account.

(Remember that Lon did not receive any salary or wages

at all during those very challenging 15 years of service).


      What motivated them to try to stay in business when they

were obviously losing money in the health store business? 


     Lon and Janie realized that tens of thousands of Americans

were dying prematurely in the USA each week that passed

because those sick and diseased citizens did not have access to

Lon's natural healthcare and wellness concepts education. For

many years, Lon believed that he would develop a way to make

the business profitable.  Unfortunately, that never occurred.


     Lon gradually learned in a very expensive way that ABC of

Health did not have the large wholesale buying power that was

needed to successfully compete with multi-million dollar chain

type stores in the local area that had begun selling health store

type products at deep discount prices (BJ's, Costco, Sam's Club,

Target, Walmart, etc.). 


     Many large local chain grocery stores and many local chain

pharmacy stores were selling health store type products at

discount prices.  Lon eventually realized that ABC of Health

could no longer make adequate retail profits by trying to sell

health store type products.  It was now clear to Lon that a small

independent health store could not compete with those deeply

discounted retail prices.


     Internet businesses such as Amazon.com, and other Internet

businesses, were also selling health store type products at deep

discount prices.  There was no feasible way for small independent

health products stores to compete in the greatly changed market

place due to deeply discounted prices for health store products.


     It was clear to Lon that the days of the small independent 

health stores had unfortunately come to an end, and thousands 

of those stores had already gone out of business by year 2013

Nine local independent health stores had already closed.


     Lon realized that almost all of the small independent health

stores in America would eventually have to go out of business

because they cannot compete successfully with the discounted 

prices that were becoming easy to find in the marketplace.


     During recent years, even the franchised GNC health store

businesses have had great difficulty in the very competitive

discounted prices marketplace.  GNC has already had several

hundred nutrition products stores close (America and Canada). 


What adverse affects are these thousands of

health store closures having on consumers?


     Lon and Janie realized that millions of American consumers

are being affected harmfully by those health store closing actions.

Why?  Because consumers no longer have access to very helpful

healthcare and nutrition information that was commonly available

in thousands of small health stores throughout America.


     Many thousands of those helpful nutrition oriented and

experienced health store employees have lost their jobs with the 

closure of thousands of small independent health stores.


      Multi-million dollar businesses such as Kmart and Sears have

also gone bankrupt in this changing marketplace, along with

thousands of other small, medium, and large size businesses.


     We have had major changes in the way that many millions of

Americans do business with Internet services and other mail-

order sales companies.  Even Costco, Sam's Club, Target, and

Walmart chain stores have modified the ways they do business so

they can compete better with Internet type sales businesses.


     Yes, tens of thousands of employees have lost their jobs due

to these rapidly expanding discounted price changes in America.

It is now clear that millions of health conscious shoppers can no

longer obtain important natural healthcare and wellness concepts

information that they used to be able to obtain at their local small

independent health store (now closed in thousands of locations). 


Lon and Janie Gradually 

Developed A New Business Plan


     Stay with us for a while longer to see how Lon developed our

Americans 4 Justice education programs to effectively serve the

needs of thousands of health-conscious and patriotic-minded 

American citizens that live in the upstate area of South Carolina.


   The information below presents some very important concepts

that all health conscious Americans need to understand.  Be

patient as we present some vital natural healthcare concepts.

 

     Lon gradually developed an exciting way for many American

citizens in the upstate area of South Carolina to have very

convenient access to some of Lon's very important and very

valuable alternative health type natural healthcare and wellness

concepts knowledge.  Remember that thousands of Americans

die weekly because they did not have access to Lon's vital natural

healthcare and wellness concepts education.


     Our new business plan enables many American citizens to

have much better access than ever before to Lon's special

healthcare and wellness concepts knowledge.  He can now help

many more American citizens, in much better ways and more

effective ways, than when the ABC of Health healthcare and

wellness store was in operation in Greenville County, SC.

    

     Pause and consider seriously that Americans are dying

prematurely by the tens of thousands weekly because they did

not have access to Lon Willoughby's special natural healthcare

and wellness concepts educational services


     Are you beginning to understand how important and valuable

Lon's natural healthcare and wellness concepts education can be

to an American adult and their dependent living at home children?


     Our sister educational website at ABCofHealth dot com has

been modified greatly by Lon (thousands of hours of work), and

that website now provides a lot of "free to review" natural

healthcare and wellness concepts education for Americans.


     This health education is now available to American citizens

living anywhere within the USA.  These vital natural healthcare

educational concepts can be life-changing education that can

help many American citizens at no cost ("free to review" info).


     As you continue reviewing this A4J - SC website, you will see

that our Americans 4 Justice - SC patriotic club membership is

going to improve natural healthcare education opportunities a lot

for many natural-born American citizens that live in the upstate

area of South Carolina (more than a million SC citizens). 


     Eventually, ABC of Health will expand the geographic area for 

"qualified American citizens" that will be able to join our 

Americans 4 Justice patriotic educational club membership

However, in this early phase of this new A4J - SC private

education club business, we will focus our education efforts

on helping natural-born American citizens that live in the upstate

area - have a permanent residence address (not a temporary

address) that has a ZIP Code of 296 _ _


     In future years, our A4J educational membership club will be

able to help a lot of "qualified" American citizens throughout SC.



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 This department was updated on April 24, 2020.